Chevrolet models

Chevrolet was founded in 1911 by the racing driver Louis Chevrolet and the industrialist William C. Durant, and it became General Motors' volume brand, the everyman badge meant to sell to the largest possible number of people. For more than a century 'Chevy' has been shorthand for mainstream American motoring.

The range is enormous and runs in every direction. The Corvette has been America's accessible sports car since 1953, the Silverado is a full-size pickup bestseller, and the Camaro carried the muscle-car flame. Underneath them sit the sedans, crossovers, and the Bolt, one of the earlier affordable electric cars.

Chevrolet's character is breadth rather than focus: it tries to have a vehicle for nearly everyone, which means the brand means different things depending on which one you buy. For buyers, the appeal is value, scale, and a dealer network that is hard to match in North America. It is less about prestige than about being the default, dependable choice that has always just been there.