

Country
Germany
Founded
1967
Founder
Hans Werner Aufrecht and Erhard Melcher
Headquarters
Affalterbach, Germany
Parent group
Mercedes-Benz Group
Website
mercedes-amg.comAMG began in 1967 as an independent engineering firm founded by Hans Werner Aufrecht and Erhard Melcher, two former Mercedes engineers who tuned Mercedes cars for racing out of a workshop in Affalterbach. Their hot-rodded Mercedes earned a fearsome reputation, and Mercedes-Benz eventually brought them in-house, turning AMG into its official performance division.
The AMG formula is to take a Mercedes and make it dramatically faster and more focused, with more powerful engines, sharper handling, and a harder edge. For years its signature was the hand-built V8, each engine assembled by a single technician who signs it. The badge transforms sensible Mercedes models into genuine performance cars.
Still based in Affalterbach, Mercedes-AMG now spans everything from tuned versions of ordinary models to bespoke supercars. For buyers, an AMG is the performance flavour of Mercedes: the same luxury and prestige, with a serious increase in power, presence, and price. It appeals to people who want a fast car that still feels every bit a Mercedes inside, rather than a stripped-out track special.
1967
Aufrecht and Melcher found AMG to tune Mercedes cars.
1971
A race-prepared AMG Mercedes makes the brand's name.
1990
AMG signs a formal partnership with Mercedes-Benz.
1999
Mercedes takes a majority stake in AMG.
2014
The AMG GT becomes the division's own sports car.